With over 20 years of experience in the digital landscape, I have honed a diverse skill set in managing complex projects ranging from websites and 3D projections to experiential campaigns, social media, marketing, content creation, and digital transformation.
My experience spans ATL, digital, integrated agencies, and client-side roles. I possess a deep understanding of brand dynamics and have worked on prestigious luxury brands such as Grey Goose, Hugo Boss, Chelsea Barracks, and BMW, as well as FMCG, automotive, and retail clients. A seasoned client-facing professional, I excel in managing large, cross-functional teams.
I bring a robust background in Programme and Product Management within the Media, Digital, and IT sectors, successfully overseeing websites, communications, experiential apps, and strategic initiatives.
My exceptional communication and organizational skills enable me to thrive under pressure, effectively balancing competing priorities.
Collaborating seamlessly with creative teams, developers, and designers, I manage end-to-end processes from ideation and creative development to execution and campaign rollout, ensuring alignment across diverse business disciplines.